tag:blogger.com,1999:blog-2668465913284912052.post2523852346244143390..comments2023-11-19T02:17:12.690-08:00Comments on Joan Beiriger's Blog: Art Licensing Editorial: What can artists, designers and cartoonists learn from the creator of Garfield?Joan Beirigerhttp://www.blogger.com/profile/09354137719721177494noreply@blogger.comBlogger9125tag:blogger.com,1999:blog-2668465913284912052.post-69874048669092696642013-08-29T05:57:40.039-07:002013-08-29T05:57:40.039-07:00Fantastic!Fantastic!Celinahttp://bestmetaldetectorreviews.us/noreply@blogger.comtag:blogger.com,1999:blog-2668465913284912052.post-63469827102919210402013-08-12T07:12:58.663-07:002013-08-12T07:12:58.663-07:00I do not represent myself but have an agent that r...I do not represent myself but have an agent that reps my work. But that does not mean I do not have to market my art. I still send out press releases, take out ads and do other things to make my art visible to manufactures, retailers and consumers.Joan Beirigerhttps://www.blogger.com/profile/09354137719721177494noreply@blogger.comtag:blogger.com,1999:blog-2668465913284912052.post-18511047442198877512013-08-12T06:40:11.921-07:002013-08-12T06:40:11.921-07:00Interesting and I'm about to go get another cu...Interesting and I'm about to go get another cup of coffee to read all the links. Are you only doing licensing representation for yourself?boon cartoonisthttps://www.blogger.com/profile/13311839858417363504noreply@blogger.comtag:blogger.com,1999:blog-2668465913284912052.post-78849654680968254112013-08-07T11:28:53.519-07:002013-08-07T11:28:53.519-07:00hmm..."promoted it aggressively", that&#...hmm..."promoted it aggressively", that's on my WISH LIST! Always good to be reminded...THANKSartistretreathttps://www.blogger.com/profile/03253487514525367362noreply@blogger.comtag:blogger.com,1999:blog-2668465913284912052.post-25230394346281900432013-08-06T02:30:50.484-07:002013-08-06T02:30:50.484-07:00Wonderful, informative article with great links! T...Wonderful, informative article with great links! Thank you!Laura J. Holmanhttp://www.laurajholmanart.comnoreply@blogger.comtag:blogger.com,1999:blog-2668465913284912052.post-67925422129928573022013-08-05T19:47:05.462-07:002013-08-05T19:47:05.462-07:00Oh, that's worth remembering, Bill, and does s...Oh, that's worth remembering, Bill, and does sum up the successful marketing strategies in this valuable post. Barbara https://www.blogger.com/profile/03754679277477196667noreply@blogger.comtag:blogger.com,1999:blog-2668465913284912052.post-22946788057689304262013-08-05T07:39:30.626-07:002013-08-05T07:39:30.626-07:00Hum Bill, I've never heard that saying before ...Hum Bill, I've never heard that saying before so I had to mull over the meaning. I finally came to the conclusion that to be successful in marketing anything including art means you need to showcase the features of the product (the sizzle) that resonate with people so I guess you are right that this article reflects that thinking. Jim accomplished this by creating the Garfield character that had all the ear marks in being successful and then promoted it aggressively. I believe that strategy is now necessary for successfully licensing art.Joan Beirigerhttps://www.blogger.com/profile/09354137719721177494noreply@blogger.comtag:blogger.com,1999:blog-2668465913284912052.post-71210907330726226442013-08-05T06:46:03.102-07:002013-08-05T06:46:03.102-07:00Bill There's a saying among sales people, &qu...Bill There's a saying among sales people, "Sell the sizzle, not the steak." This article seems to reflect similar thinking.Billhttp://www.viralprintmembers.com/speedynoreply@blogger.comtag:blogger.com,1999:blog-2668465913284912052.post-33781860406858961242013-08-05T04:51:15.190-07:002013-08-05T04:51:15.190-07:00Excellent post! Thanks so much for the informative...Excellent post! Thanks so much for the informative links.Darlenehttp://cinnamonpink.typepad.com/noreply@blogger.com